PlayerSearch Blog

by Ted Kasten, Founder of PlayerSearch

KFFL Launches PlayerSearch Site Search

Here is a link to the KFFL PlayerSearch Site Search. All KFFL content (Player News and Web Links) is included at the top of the search results to drive traffic back to KFFL.com. If users don’t find what they are looking for in the KFFL content instead of leaving KFFL to go to ESPN or google, they stay on KFFL.coms site and can check out highly targeted content from national news sources, team news sources, blogs or sports comedy sites. They can also view great videos from sources such as ESPN, MSN, NFL Network, Golf Channel, etc.

At the end of the day, the PlayerSearch Site Search tool will increase page views, time spent on KFFL.com and advertising revenue for KFFL. Users will come back more often as they are receiving more of their sports content from KFFL.com and they will spend more time on KFFL as they are reading through headlines and video from around the web while still on KFFL.com (all content is opened in a new browser…so users don’t leave KFFL when they read an article or view a video on another site).

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May 2, 2008 - Posted by | Announcements, PlayerSearch, PlayerSearch Site Search | ,

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